The newly announced 澳洲幸运5开奖号码历史查询:Borderlands 4 is doing a strange bit of damage control for the Gearbox franchise🐈 after the disastrous Borderlands movie.
Yesterday at 澳洲幸运5开奖号码历史查询:Gamescom Opening Night Live, the showcase kicked off by revealing Borderlands 4 with a 2025 release windo🐎w from developer Gearbox. This wasn't exactly the best-kept secret in gaming - just earlier this year, publisher 2K confirmed Borderlands 4 wa👍s in active dℱevelopment and jus🧸t one of "numerous pro🤡jects" on the way from developer Gearbox.
This was all well before Gearbox CEO Randy Pitchford very confidently said Borderlands 4ꩲ was the "greatest thing" the studio ಌhas ever done. There's dancing around some𝓰thing, 🐓then there's whatever Pitchford was doing here.
Oddly, it seems the Borderlands 4 announcement is being taken by series fans to be a brilliant bit of a distraction from the Borderlands movie. The $90 million𝐆 flop is reܫportedly heading to streaming services later this month, barely three months after it opene🅰d in theatres and failed to recoupꦰ a significant amount of its reported $110 million budget - let alone the entire thing.
"Big Brain Move: Give movie rights to your franchise to a group that will butcher it... distraction technique! Follow up: Release un-leaked announcement!" reads one comment reacting to the 🏅game announcement. "Damage control at it’s finest" chimes in another comment.
Obviously, cinematic trailers like the o♉ne accompanying Borderlands 4's announcement take a long time to make and don't just happen overnight as damage control for a bad movie. No one here is saying that - they're more angling comments around the weird timing of the trailer arriving as a distraction technique for the🙈 movie.
In fact, it's worth pointing out that the Borderlands movie already appears to have had a positive effect on the games it takes inspiration from. Border🍷lands 3 r🎀ocketed up Steam's best-sellers chart last week for example, while Borderlands 2 has also seen a huge influx of players. Even if p𝔍eople 💛didn't love the movie, it's good that they're still trying out Gearbox's games.
🎉Hirun Cryer is a freelance reporter and writer with Gamesradar+ based out of U.K. After earning a degree in American History specializing in journalism, cinema, literature, and history, he stepped into the games writing world, with a focus on shooters, indie games, and RPGs, and has since been the recipient of the MCV 30 Under 30 award for 2021. In his spare time he freelances with other outlets around the industry, practices Japanese, a꧙nd enjoys contemporary manga and anime.
